Collaboration and creativity
for sustainable transitions
NextGreen aims to strengthen the sustainable business movement. We work with and for organizations with green ambitions, by providing process guidance and workshops for communities of practice and Green Deals, among other projects.
As per june 2017, NextGreen was previously known as AMBOR creatie.
The world is facing a range of environmental challenges: climate change, the decrease in biodiversity, resource depletion and pollution. We are committed to strengthening and optimising what is truly valuable. We want to help create a world that is inhabitable for everyone today and in the future.
Together we want to develop and move towards a new economy, where innovative sustainable products and services are the status quo; thriving in a society that stimulates and maintains this new economy.
NextGreen is working towards the next green generation. We believe this next generation is orange: the colour of passion and collaboration – the essential building blocks for a transition towards a truly sustainable world.
Transitions do not happen of their own accord. We need more than just sustainable innovation. The market and the context need to change too – a change of the whole system is essential.
We make transitions together, by creating connections between organisations, and within organisations. Business owners and governments, research institutions and NGOs, and citizens all need one another in order to move towards a society that is truly sustainable. Organisations and individuals with green ambitions, who are open to dialogue and co-creation.
The challenges that we face demand new ways of thinking. Creativity is needed to renew products, revenue models and partnerships, and changes in societal roles. Businesses are working in a more socially responsible way and striving to make a more positive impact in society and on our planet. Governments are playing a facilitating role, and NGOs are becoming partners for businesses too, creating win-win situations together.
We work for and in collaboration with organizations and people with green ambitions who are open to dialogue and who will take the necessary steps towards a green future.
At NextGreen, we enjoy working with the dialogue method, as given to us by the Jewish philosopher Martin Buber. In a dialogue, speaking and listening are in balance with each other. Through this interaction, the dialogue partners can connect to their deeper sources. In this way, new insights can emerge that we can build on and the sum becomes greater than its parts.
The four services of connecting, exploring, renewing and accelerating are inspired by the steps in the U-process of Otto Scharmer. We apply Scharmer’s ideas mainly during the setup and guidance of a Community of Practice. We also apply the ideas to aspects of green deals.
The approach to problem solving in co-creation processes is based on the Creative Leadership model of Gerard Puccio.
The power of a positive force, as used in the Appreciative Inquiry method is effective in addressing the challenges of a future oriented society.
About the images on this site: for me, the spiral shape represents connection and acceleration, as well as convergence and divergence in creative processes.
“The spiral pattern found throughout the natural world is an optimal flow form, allowing fluids to travel as fast as possible”– Asknature
Our colours are green and orange. NextGreen works towards building the next green generation. That generation is orange: the colour of passion and collaboration, needed to work towards a truly sustainable world.
- Bank: Triodos
- Transport: preference for public transport in combination with the bike and Green Wheels
- Circular procurement: moderation materials: refillable pens with water-based ink and 100% recycled post-it paper. C2C office paper.
- Hosting website and mail: Greenhost
- Office space: the Willibrordus Business Center, a historic building within easy walking distance of the intercity station in Heiloo
- Action: paperless working methods
Terms and conditions
Founder and process manager
Owner Anne-Marie Bor has been active in the field of sustainable design and product chain collaboration since 1990, first as a consultant and later working for the Dutch government.
Her experience combines 30 years of green business development with 25 years of facilitating strategic processes. Her projects have involved businesses, governments and NGOs.
Creative thinking, future-orientated, learning together.
Petra van den Berg
Petra builds and facilitates strategic collaboration on research & innovation and sustainable transitions. She focuses on cooperation between knowledge institutes, governments, the business community and financial institutions in the Netherlands and Europe.
Petra previously worked for the Netherlands Institute of Ecology NIOO-KNAW as Managing Director. She coordinated research, knowledge exchange and support for, among other things, green-blue roofs and biodiverse site design. Before that she was Head of Research & Business Services at Leiden University. She was responsible for public-private partnerships and setting up, coaching and pre-seed financing of startups.
Creative thinker, solution oriented, engaged, interdisciplinary collaborations
Michel works at NextGreen on green-blue business cases. He develops and supports the much-needed collaboration for this.
Michel graduated as a designer at TU Delft. This was followed by a management traineeship at NS. He then worked with and for tech startups on their growth. He also focused on the greening of public space.
Enhancing sustainable development has been a consistent theme throughout Martha’s professional career. She supports NextGreen’s partnerships and projects with her knowledge and experiences on SDGs, CSR and governance monitoring.
With an acadamic background in Ecological and Environmental Sciences and more than 12 years of working experiences in development cooperation, Martha incorporates sustainability in organisations and policies. As an expert Martha is also associated with Klimaatverbond, Dutch member of both Energy Cities and Climate Alliance) en VNG International.
Open minded and tactical, a nature lover and global citizen.